11 Trading Company (11 TC), a subsidiary of Premium Audio Company, has just announced that it will become the exclusive distribution partner of the Teac and Esoteric brands in the United States beginning April 15, 2021. High-end Esoteric and Teac audio products represent state-of-the-art audio solutions within the 11 Trading Company portfolio.
11 TC also has exclusive distribution rights in the Americas to Onkyo, Pioneer, Pioneer Elite, Integra Electronics, Magnat and Heco.
“We are thrilled to represent these timeless, high performance brands,” Rob Standley, VP and GM of 11TC, said in a press release. “Teac’s combination of excellent audio quality with the latest digital audio technology and a nod to their heritage with vintage styling will undoubtedly connect with our business partners and consumers. In addition, Esoteric sets a standard in their pursuit of the ‘Original Master Sound’ as products are meticulously crafted by hand and tuned to perfection.”
Industry veteran, Keith Haas, will lead sales efforts on behalf of these leading brands as National Sales Manager for Teac and Esoteric. Haas also brings with him direct experience working with Teac and Esoteric from his previous role with Onkyo USA.
“Keith Haas has done an excellent job in representing Esoteric in the United States and will immediately be able to leverage his expertise with the full weight and support of 11TC and the Premium Audio Company.” says Joe Petrillo, VP of Sales for 11 Trading Company.
Jessica is the Chief Digital Editor for CT Lab Global Media, the North American platform for IFA Berlin.