Home Trade Shows Global Brands Eager to Unveil Major Innovations at IFA 2021

Global Brands Eager to Unveil Major Innovations at IFA 2021

IFA 2022: Smart Homes For A Sustainable Future

IFA, the world’s most significant trade show for consumer tech and home electronics is returning from September 3-7, 2021. As always, that IFA platform will allow global brands to present their latest innovations and inspiring industry insights.

“We are overwhelmed by the extremely strong commitment of our partners,” says IFA Executive Director Jens Heithecker. “This demonstrates the high interest of the industry in presenting their innovations to IFAs global media community live in Berlin. Together with our international retail partners, we want to prepare the recovery and rebound for the time after the lockdown.”

Hear what a few exhibitors have to say about what they’re looking forward to at IFA 2021:

Amica International

Frank Trittel, General Manager:
We are well aware of the social and economic challenges that the Corona pandemic means worldwide, but we still miss the possibility to meet personally with people, exchange opinions and connect. The traditional IFA is the most important fair for us, so the AMICA Group will take part this year if it will be organized.


Sebastian Kebbe, Director Marketing & Sales Europe:
We are delighted to be back at IFA 2021! Especially in the current situation, it is particularly important to stay in the exchange. The trade fair is one of our most important platforms for international networking – whether live in Berlin or as a virtual event.

Europe Bissell

Vincent Huinck, Comercial Director:
We are BISSELL, floor cleaning experts since 1876. Meet us at IFA 2021!


Andrezej Cebrat, Managing Director:
BLAUPUNKT is delighted to be attending IFA 2021. We are excited to present new innovative products and to see everyone happy and healthy in Berlin.


Jean-Christophe Agobert, CEO:
For us as a manufacturer of mini PCs, the IFA is one of the most important trade fairs. We are proud to be a part of it again with our premium products for business and gaming.

Cellularline Group

Marco Cagnetta, Co-CEO:
IFA 2021 takes place. We´re on! Back to Next Normal: we are ready to announce our innovative solutions to create value for our consumers and to develop new market opportunities for our clients. Let’s meet in Berlin!


Lisa Hölzl, Product manager:
We are looking forward to welcoming you again personally at IFA from 3-7 Sept. 2021! Visit us at the COLOP booth and try the COLOP e-mark out for yourself – the world’s first mobile printer of its kind!


Petri Kähkönen, CEO:
We’re looking forward to be part of IFA 2021 in Berlin. It will be revolution of hearts and minds. As visitors and exhibitors we can all say: “back in business, back in BERLIN.”


Jörg Hempen, Vice President International Sales:
Great to see all of you at IFA 2021! It will be fantastic to personally exchange news, discuss business, present exciting products and experience the wonderful world of Consumer Electronics at IFA 2021.


Max Richter, Marketing Director:
We love coming to IFA each year and showing people how much fun you can have with an Insta360 camera. Can’t wait to share some new tech at IFA 2021! See you in Berlin!

Alfred Kärcher SE & Co. KG

Bernd Rützler, Executive Vice President Corporate Marketing & Brand Management:
IFA is the innovation show of the industry this year. Technological innovations are the magnet of this leading trade fair: We need them because, especially in uncertain times, it is all about becoming more powerful, more competitive and more efficient. We are therefore looking forward to meeting our customers and partners in person again this year in Berlin.

Metz Consumer Electronics

Dr. Norbert Kotzbauer, CEO:
We are very excited to see how the trade show year 2021 will shape up with IFA as the most important tech event and highlight for the CE industry. Let’s carry on and strive for excellence!

Miele Group

Dr. Reinhard Zinkann, Executive Director and Co-Proprietor:
IFA in Berlin is one of the most inspiring highlights in our diary every year. We are delighted to be taking part in 2021 and look forward to seeing each other again.

Schneider Electric

Christophe Melle, CMO Home & Distribution:
IFA is a significant platform for Schneider Electric to unveil major innovations, looking forward to the 2021 edition in Berlin.


Johan Gawell, CEO:
The Sudio team is more excited than ever for this year’s IFA in Berlin! This year, Sudio will be presenting more cutting edge and innovative additions to our collection than ever before. With our exclusive new collaboration with the world renowned sound technology company Dirac, Sudio is bringing show stopping design and sound to this year’s IFA.

TP-Link Consumer and Enterprise BU

Pingji Li, GM:
As the leading global provider of consumer and business networking products, we´re looking forward to be part of IFA 2021 in Berlin with the latest networking offerings.

Zens Wireless Charging

Johan Plasmans, CEO:
The Global Brands Edition of #IFA21 is “a great opportunity to reconnect again.”