Ruben Tellez, Global Marketing Director and Head of Lens and Digital Cleaning Products at ZEISS Vision Care, has been a leader in business management for consumer electronics products such as printers, PCs, game consoles and audio devices for more than 20 years. He has successfully led product management and product marketing teams for multinational corporations, including EPSON and Sony Electronics and now ZEISS. Throughout his tenure, he has had extensive U.S. and global experience working with complex partners such as Walmart, Best Buy, Target and Amazon. Additionally, Ruben brings a wealth of experience in the ecommerce space, developing product platforms for multimillion-dollar B2C ecommerce organizations.
ZEISS Vision Care is one of the world’s leading manufacturers of eyeglasses and ophthalmic instruments. The unit is allocated to the Consumer Markets segment of ZEISS and produces offerings for the entire eyeglass value chain that are distributed under the ZEISS brand.